About Us

With deep expertise in strategic and crisis communications, press relations, digital content creation, and event management, Nicoll Strategies delivers innovative, industry-leading solutions that amplify clients’ brand and help them navigate the dynamic, fast-paced, and often challenging modern media landscape.

Our Services

Strategic Communications

We provide transformative strategic communications services meticulously designed to enhance our clients’ press strategy and maximize earned media coverage. Our comprehensive approach encompasses message development, the creation of compelling press releases, securing story placements, coordinating media bookings, and excelling in all aspects of media relations. Our experience and capabilities ensure your narrative resonates with strength & precision, and delivers an impactful outcome.

Digital Communications & Rapid Response

In today’s dynamic and fast-evolving media environment, the ability to respond swiftly and with sophistication to criticism—whether encountered on social media, television, print outlets, or other channels—is paramount. At Nicoll Strategies, we distinguish ourselves through our unrivaled expertise in delivering prompt, articulate, and strategically crafted rebuttals to any challenge. Complementing this, we leverage digital platforms to expeditiously enhance positive media coverage, ensuring our clients’ narrative is projected with clarity, authority, and maximum resonance.

Event Management

We deliver expert event advance coordination, strategic planning, and comprehensive management services to ensure the success of our clients’ rally or event. Our approach encompasses detailed logistical planning, seamless vendor coordination, integrated media strategies, and hands-on on-site oversight, allowing us to navigate complexities while our client concentrate on their core objectives. Additionally, by harnessing our expertise in strategic communications, we skillfully incorporate press opportunities, secure impactful coverage, and amplify an event’s visibility and impact.

Nicoll Strategies Principal — Alex Nicoll

Alex Nicoll is the Founder and President of Nicoll Strategies. Alex Nicoll is a dynamic young communications professional who served as Spokesman and Rapid Response Director for Kari Lake’s 2024 U.S. Senate Campaign in Arizona. In addition to shaping the campaign’s messaging, he managed event planning, advance, and management for large-scale events. Nicoll previously advised on communications and digital content for Lake’s 2022 gubernatorial bid, and provided strategic support in the interim between her campaigns.

Nicoll has also served as a communications strategist for several campaigns and organizations including: CPAC, the American Media Council, Carine Werner for AZ State Senate, Ninja Digital, Harmeet Dhillon for RNC Chair, Chief James Craig for U.S. Senate, and more.

A husband and father, Alex enjoys his free time reading and spending time with family. He loves traveling with his family and exploring new places together!

Contact Us

Nicoll Strategies serves political campaigns, non-profit organizations, influencers, and businesses to help our clients succeed.

Interested in working together?

Fill out some info and we will be in touch shortly. We can’t wait to hear from you!